Betriebswirtschaft (Weiterbildung)
Schwerpunkte / Curriculum
The program is devoted to intensive study of the basic business disciplines required for all students. The curriculum is designed to balance general management subjects with marketing & sales deepening courses.
01 Basics of business administration
02 Financial accounting
03 Managerial accounting
04 Managerial economics
05 Strategic and operative management
06 International marketing I
07 International sales management
08 International leadership competence
09 International marketing II - abroad stay
10 Research skills, case studies and project